

產學合作之價值創造與交換:「教學-研究-服務」整合個案之歷程與反思
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3.3 Value Integration of "Teaching-Research-Service": People at the Center
Van de Ven (2007) argued that a collaboration-oriented value exchange in an industry-
university collaboration is superior to an attitude exchange-oriented collaboration. In keeping
with this argument, we contend that a trust-based collaboration-oriented value exchange can
further enhance the integration of "teaching-research-service" for a university researcher.
However, our research proposes a human-centered integrative model of “teaching-research-
service.” This sets us apart, to some extent, from Van de Ven (2007) as we seek to correct a
history of overly academic publications and move toward a more human-centered approach,
as shown in Figure 2.
Figure 2 Value-Integration Model of Human-Centered “Teaching-Research-Service”
Industry
Community
Industry-university
Collaboration
Teaching
Industry-university
Collaboration
Service
Industry-university
Collaboration
Research
Academy
Community
student
Community
Value-Integration
Model of Human
Centered
4. Implications
Value creation is the primary outcome demanded by cross-sector collaborations (Austin,
2010). Researchers play a key role in determining how value is created and exchanged via
the process of industry-university collaboration. Hambrick and Fredrickson (2005) provided
a diamond framework of strategic analysis that allows us to make plans and decisions that
integrate "teaching-research-service" into a single role. In addition to intra-organizational
strategic analysis, we further adopt the engaged scholarship concept based on Van de Ven
(2007) to examine the value exchange of inter-organizational relationships (namely, industry-