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產學合作之價值創造與交換:「教學-研究-服務」整合個案之歷程與反思

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3.3 Value Integration of "Teaching-Research-Service": People at the Center

Van de Ven (2007) argued that a collaboration-oriented value exchange in an industry-

university collaboration is superior to an attitude exchange-oriented collaboration. In keeping

with this argument, we contend that a trust-based collaboration-oriented value exchange can

further enhance the integration of "teaching-research-service" for a university researcher.

However, our research proposes a human-centered integrative model of “teaching-research-

service.” This sets us apart, to some extent, from Van de Ven (2007) as we seek to correct a

history of overly academic publications and move toward a more human-centered approach,

as shown in Figure 2.

Figure 2 Value-Integration Model of Human-Centered “Teaching-Research-Service”

Industry

Community

Industry-university

Collaboration

Teaching

Industry-university

Collaboration

Service

Industry-university

Collaboration

Research

Academy

Community

student

Community

Value-Integration

Model of Human

Centered

4. Implications

Value creation is the primary outcome demanded by cross-sector collaborations (Austin,

2010). Researchers play a key role in determining how value is created and exchanged via

the process of industry-university collaboration. Hambrick and Fredrickson (2005) provided

a diamond framework of strategic analysis that allows us to make plans and decisions that

integrate "teaching-research-service" into a single role. In addition to intra-organizational

strategic analysis, we further adopt the engaged scholarship concept based on Van de Ven

(2007) to examine the value exchange of inter-organizational relationships (namely, industry-