Page 76 - 33-3
P. 76
Conceptual Framework and Applications of Intelligent Interactive Orientation: Evidence from the Electronics
Industry in Taiwan
953.
Denzin, N. K., and Lincoln, Y. S. 2005. The Sage Handbook of Qualitative Research (3rd
ed.). Thousand Oaks, CA: Sage.
Dowling, G. R., and Staelin, R. 1994. A model of perceived risk and intended risk-
handling activity. Journal of Consumer Research, 21 (1): 119-134.
Edvardsson, B., Kristensson, P., Magnusson, P., and Sundström, E. 2012. Customer
integration within service development: A review of methods and an analysis of
insitu and exsitu contributions. Technovation, 32 (7-8): 419-429.
Eggert, A., Kleinaltenkamp, M., and Kashyap, V. 2019. Mapping value in business
markets: An integrative framework. Industrial Marketing Management, 79: 13-
20.
Fornell, C., Johnson, M. D., Anderson, E. W., Cha, J., and Bryant, B. E. 1996. The
American customer satisfaction index: Nature, purpose, and findings. Journal of
Marketing, 60 (4): 7-18.
Fuchs, C., and Schreier, M. 2011. Customer empowerment in new product
development. Journal of Product Innovation Management, 28 (1): 17-32.
Gibbert, M., Ruigrok, W., and Wicki, B. 2008. What passes as a rigorous case
study?. Strategic Management Journal, 29 (13): 1465-1474.
Grover, V., Chiang, R. H. L., Liang, T. P., and Zhang, D. 2018. Creating strategic business
value from big data analytics: A research framework. Journal of Management
Information Systems, 35 (2): 388-423.
Hamilton, R., Ferraro, R., Haws, K. L., and Mukhopadhyay, A. 2021. Traveling with
companions: The social customer journey. Journal of Marketing, 85 (1): 68-92.
Hargadon, A. B. 2002. Brokering knowledge: Linking learning and innovation. Research
in Organizational Behavior, 24: 41-85.
Hoffman, D. L., Moreau, C. P., Stremersch, S., and Wedel, M. 2022. The rise of new
technologies in marketing: A framework and outlook. Journal of Marketing, 86
(1): 1-6.
Homburg, C., and Tischer, M. 2023. Customer journey management capability in
business-to-business markets: Its bright and dark sides and overall impact on
firm performance. Journal of the Academy of Marketing Science. https://doi.
org/10.1007/s11747-023-00923-9
68