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盈餘管理之行為意圖:代理情境、道德發展與計畫行為理論之解釋

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have encountered or participated in earnings management decisions, compared to their senior

counterparts. Due to the limitations mentioned above, we remain conservative when

interpreting research results.

This study presents several implications. First, scenarios involving potential agency

problems have a direct influence on earnings management intention. This provides evidence

to support the argument that efforts to reduce information asymmetry and self-benefiting

incentives could be effective in the prevention of earnings management. Second, the degree

of moral development is an important factor underlying earnings management intention. The

integrity of highly-developed individuals prevent them from engaging in earnings

management, even in scenarios of agency problem with opportunities for self-benefit. Thus,

education and on-the-job training that enhances moral development fundamentally help

eliminate earnings management. Finally, training methods emphasizing particular attitude

can effectively influence earnings management intention. Among the sub-constructs of

attitude, altruism is found to be the most effective in curbing intentions to engage in earnings

management. These findings should thus be taken into account when preparing future

training materials.

5. Originality/Contribution

This study contributes to the literature in the following ways. To the best of our

knowledge, this is the first study in Taiwan that incorporates TPB into accounting, although

such methodology has been employed in other domains.

Moreover, we combine TPB with two important factors related to earnings

management: moral development and agency problems. This enables us to reveal the

relationships among these variables in a more comprehensive manner than was previously

possible and to identify the psychological factors influencing the earnings management

intentions of accountants in Taiwan.

Third, after dividing TPB into three constructs: attitude, subjective norms, and

perceived behavioral control, we decompose and discuss them individually to arrive at more

subtle nuances in thinking.

Earnings management has received widespread attention; however, most investigations

in this area are based on archival material, rather than capturing the psychological factors of

stakeholders who are directly concerned. This study adopts an experimental design to

examine the earnings management intentions of accountants from a psychological aspect,