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臺大管理論叢

27

卷第

2S

111

Personal Information Protection Act and the Legal Risk of Big

Data Applications in Taiwan

Summary

In spite of their underlying values, big data application now presents a unique challenge

to the world of practice and research alike. This is because the talk of privacy and personality

rights has become an increasing focus of governments and international organizations,

resulting in successive pieces of legislation that expand their jurisdictional turf to include

both privacy and personality rights. Thereby, the utilization of big data, i.e., their collection,

processing and application, are potentially susceptible to the legal risks of impinging on both

rights.

A glance over a series of important countries across the world would reveal the fact that

there is a split of opinion between jurisdictions with common law systems and those with

civil law systems on the issue of personal information protection. Free flow of personal

information is apt to gain more support in countries with common law systems where

efficient ideas are gaining ground, allowing for such regulations to be promulgated, which

can contribute to the staggering development of big data analysis among these countries.

But such opinion does not carry over to civil law systems where the deep-seated respect for

personal information protection persists and drives the governments’ regulatory zeal. Taiwan,

which also falls into this category, frames this question in a similar vein and thereby

encounters snags in wide application of big data analysis.

To date, however, those policy recipes with privacy protection occupying the central

place have brought the governments an awkward position, as they might fall behind the pace

of scientific and social development, which is currently the case in Taiwan. The whole

society have undergone significant changes in the past decades, not only in relation to

changes promoted by the advent of concepts associated with big data, but also in relation to

the changes stemming from the exponential rise in the adoption of big data collection and

processing technologies within the business circles. Regrettably, those legal perspectives

with their predominant focus on such high-profile issue as privacy right protection appear in

many cases too antithetical to big data applications and have increasingly been recognized as

Jin-Lung Peng

, Associate Professor, Department of Risk Management and Insurance, National Chengchi

University

Yu-Pei Chen

, Assistant Professor, Department of Medicine, National Cheng Kung University

Aureola Sun

, Ph.D. Student, Department of Risk Management and Insurance, National Chengchi

University