臺大管理論叢 NTU Management Review VOL.30 NO.3

A Preliminary Investigation into the Influence of New Southbound Policy on Enterprises’ Internationalization Process from the Awareness-Motivation-Capability (AMC) Perspective and the Network Relationship View: Case Studies of Food Service Industry 42 . 1997. Social structure and competition in interfirm networks: The paradox of embeddedness. Administrative Science Quarterly , 42 (1): 35-67. Wu, J., and Pangarkar, N. 2010. The bidirectional relationship between competitive intensity and collaboration: Evidence from China. Asia Pacific Journal of Management , 27 (3): 503-522. Yin, R. K. 1994. Discovering the future of the case study. Method in evaluation research. Evaluation Practice , 15 (3): 283-290. . 2003. Case Study Research: Design and Methods (3rd ed.) . Thousand Oaks, CA: Sage Publications. Yum. 2019a. Financial reports . https://investors.yum.com/financial-information/annual- reports. Accessed May 5, 2019. . 2019b. Food nutrition strategy . http://citizenship.yum.com/food/food-safety- strategy.asp. Accessed May 5, 2019. . 2019c. Food safety culture . http://citizenship.yum.com/food/food-safety- culture.asp. Accessed May 5, 2019. . 2019d. Franchise diversity . http://citizenship.yum.com/people/fran-diversity. asp. Accessed May 5, 2019. Zahra, S. A., Ireland, R. D., and Hitt, M. A. 2000. International expansion by new venture firms: International diversity, mode of market entry, technological learning, and performance. Academy of Management Journal , 43 (5): 925-950. Zhou, K. Z., Brown, J. R., and Dev, C. S. 2009. Market orientation, competitive advantage, and firm performance: A demand-based perspective. Journal of Business Research , 62 (11): 1063-1070.

RkJQdWJsaXNoZXIy MTYzMDc=