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NTU Management Review Vol. 34 No. 3 Dec. 2024
Value Chain Ecosystem API
Omnichannel Strategy
Digital Service Provider Technology Complementors Dynamic Pricing Product Information Other Technologies
New Business Creation ESL Service Providers COLLABORATIVE ACTIONS (AI1) AND TECHNOLOGY ARTIFACT CONNECTIVITY (AI2) Rebundling OUTSOURCING (ID5) INFORMATION Relieving Information to Other Ecosystem and Actors to Maximize Benefits for Entire Value Chain Ecosystems Omnichannel Strategy (IE4) Tightening the value chain ecosystem (IE5) Artificial Intelligence
Price Crawler Rebundling Dynamic Pricing Weather Bureau Dynamic Pricing (IE3) Cloud Services Figure 5 Actor-Network Interactions on ESL-enabled Retail Digital Transformation
Digital Service
Complementors
Provider
Technology
Enterprise Wide Transformation ESL Service Providers COLLABORATIVE ACTIONS (AI1) AND TECHNOLOGY ARTIFACT CONNECTIVITY (AI2) Expiration Date Availability UNBUNDLING (ID4) and REBUNDLING (ID3) INFORMATION Unbundling and Rebundling Product and Price Information with Other Digital Data Better Store Operation Management (IE2) Omnichannel Strategy (IE4) Technology Artifacts Internet Platform Note: These i
Technology
Suppliers
ESL
Retailers Price Information Digitized and Unbundling Unbundling Product Information Supply Chain Network Dynamic Pricing (IE3) ESL (Solutions)
Modernization ESL Technology Suppliers Retailers COLLABORATIVE ACTIONS (AI1) ESL Paper Tags (Hardware) DIGITIZATION (ID1) AND DEMATERIALIZATION (ID2) Dematerialized Product and Price Information Customer Engagement and Experiences (IE1) Better Store Operation Management (IE2) ESL (Hardwares)
ACTOR INTERACTIONS
251 INFORMATION DENSITY IMPACT
