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VOL. 33 NO. 2 August 2023
目錄
1 Optimal Advertorial Allocation and Contract Design of a Multichannel
Networks Company on Video Sharing Platforms
Po-Han Chien • Ling-Chieh Kung
37 Tax Avoidance and Financial Statement Readability: The Role of Industry
Specialization Auditor
Chia-Hui Chen • Pei-Yi Liu • Sin-Pei Syu
85 Service Innovation in the IT Service Industry: Social Influence and
Relationship Exchange Perspectives
Jun-Yu Zhong • Yu-Cheng Hsieh • Peiyu Pai • Ting-Ling Lin
127 How Entrepreneurial Marketing Facilitates Direct Sellers’ Entrepreneurial
Process: A Dynamic Adjustment Perspective
Wen-Chiung Chou • Hsiu-Ying Huang • Yi-Fang Chiang
169 The Relationship between Corporate Political Donations and Government-
Controlled Banks’ Loan Rates: Evidence from Presidential Elections of Taiwan
Yu-Hsuan Chung • Ying-Ling Zeng
235 Call for Papers & Guidelines