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VOL. 33  NO. 2  August  2023





                          目錄


            1         Optimal Advertorial Allocation and Contract Design of a Multichannel
                      Networks Company on Video Sharing Platforms
                                                                      Po-Han Chien • Ling-Chieh Kung


            37        Tax Avoidance and Financial Statement Readability: The Role of Industry
                      Specialization Auditor
                                                                Chia-Hui Chen • Pei-Yi Liu • Sin-Pei Syu


            85        Service Innovation in the IT Service Industry: Social Influence and
                      Relationship Exchange Perspectives
                                                  Jun-Yu Zhong • Yu-Cheng Hsieh • Peiyu Pai • Ting-Ling Lin




            127       How Entrepreneurial Marketing Facilitates Direct Sellers’ Entrepreneurial
                      Process: A Dynamic Adjustment Perspective

                                                     Wen-Chiung Chou • Hsiu-Ying Huang • Yi-Fang Chiang



            169       The Relationship between Corporate Political Donations and Government-
                      Controlled Banks’ Loan Rates: Evidence from Presidential Elections of Taiwan
                                                                     Yu-Hsuan Chung • Ying-Ling Zeng


            235       Call for Papers & Guidelines
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