Page 199 - 臺大管理論叢第32卷第1期
P. 199

NTU Management Review Vol. 32 No. 1 Apr. 2022




               Qiao, L., Song, M., and Wang, N. 2021. Virtual brand community experience,
                        identification, and electronic word-of-mouth. Journal of Computer Information
                        Systems, 61 (4): 357-370.
               Rubin, A. M., Perse, E. M., and Powell, R. A. 1985. Loneliness, parasocial interaction, and
                        local television news viewing. Human Communication Research, 12 (2): 155-

                        180.
               Shen, K. N., Zhao, F., and Khalifa, M. 2017. Dural identity process for virtual community
                        participation and impact of gender composition. Internet Research, 27 (2): 182-
                        198.

               Shin, D. H. 2016. Do users experience real sociability through social TV? Analyzing
                        parasocial behavior in relation to social TV. Journal of Broadcasting and
                        Electronic Media, 60 (1): 140-159.
               Sluss, D. M., and Ashforth, B. E. 2007. Relational identity and identification: Defining
                        ourselves through work relationships. Academy of Management Review, 32 (1):
                        9-32.
               Sun, Y., Shao, X., Li, X., Guo, Y., and Nie, K. 2019. How live streaming

                        influences purchase intentions in social commerce: An IT affordance
                        perspective. Electronic Commerce Research and Applications, 37, Article
                        100886. https://doi.org/10.1016/j.elerap.2019.100886
               Swann, W. B. Jr. 1983. Self-verification: Bringing social reality into harmony with the
                        self. In Suls, J., and Greenwald, A. G. (Eds.), Psychological Perspectives on the

                        Self Vol. 2: 33-66. Hillsdale, NJ: Lawrence Erlbaum Associates.
               Tajfel, H., and Turner, J. 1979. An integrative theory of intergroup conflict. In Hatch, M.
                        J., and Schultz, M. (Eds.), Organizational Identity: A Reader: 56-65. New York,
                        NY: Oxford University Press Inc.
               Talaifar, S., and Swann, W. B. 2020. Self-verification theory. In Zeigler-Hill, V., and
                        Shackelford, T. K. (Eds.), Encyclopedia of Personality and Individual

                        Differences: 4813-4821. Cham, Switzerland: Springer.
               Tefertiller, A. C., Maxwell, L. C., and Morris, D. L. 2020. Social media goes to the
                        movies: Fear of missing out, social capital, and social motivations of cinema
                        attendance. Mass Communication and Society, 23 (3): 378-399.
               Todd, P. R., and Melancon, J. 2018. Gender and live-streaming: Source credibility and

                        motivation. Journal of Research in Interactive Marketing, 12 (1): 79-93.


                                                     191
   194   195   196   197   198   199   200   201   202   203   204