臺大管理論叢 NTU Management Review VOL.28 NO.3

Contents 目錄 III
Editor's Note V
CEO 聲譽會影響財務報導品質嗎? Does CEO Reputation Matter to Financial Reporting Quality? 1
資訊揭露評鑑透明度對盈餘資訊性與未來績效之影響 The Influence of Information Disclosure Transparency and Transparency Rankings on Earnings Informativeness and Future Earnings 47
應用隱性回饋機制支援語意基礎之個人化文件推薦 Use of Implicit User Feedback to Support Semantics-Based Personalized Document Recommendation 83
信以為真的神奇作用:以錯誤記憶為戲劇節目置入手法的機制效果 The Magic of Believing: The False Memory Effect of Product Placement in Dramas 107
總經理管理任期對企業不當作為之影響:以台灣半導體企業為例 Does CEO Career Horizon Lead to Corporate Misconduct? Evidence of Taiwanese Semiconductor Firms 145
結合管制:效率與公平間之取捨 Merger Regulations: A Trade-off between Efficiency and Equity 177
台灣集團企業之中國大陸市場成長:管理限制觀點 Taiwan Business Groups Growth in Chinese Market: Managerial Limitations Perspective 205
Call for Papers & Guidelines 233
財團法人宋作楠先生紀念教育基金會108年度碩士論文獎主題範圍預告 235

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