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臺大管理論叢

27

卷第

3

249

Kambil, A., Kamis, A., Koufaris, M., and Lucas, H. C., Jr. 2000. Influences on the corporate

adoption of web technology.

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Information & Management

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Koufaris, M. 2003. Applying the technology acceptance model and flow theory to online

consumer behavior.

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