臺大管理論叢第31卷第3期

196 Managing Multichannel Integration, Designing Perceived Affordances, and Developing Customer Relationship in the Online and Offline Retailing Söderlund, M. 2003. The retrospective and the prospective mind and the temporal framing of customer satisfaction. European Journal of Marketing, 37 (10): 1375-1390. Sousa, R., and Voss, C. A. 2006. Service quality in multichannel services employing virtual channels. Journal of Service Research, 8 (4): 356-371. Srinivasan, S. S., Anderson, R., and Ponnavolu, K. 2002. Customer loyalty in e-commerce: An exploration of its antecedents and consequences. Journal of Retailing, 78 (1): 41-50. Stone, M., Hobbs, M., and Khaleeli, M. 2002. Multichannel customer management: The benefits and challenges. Journal of Database Marketing & Customer Strategy Management, 10 (1): 39-52. Strebel, J., Erdem, T., and Swait, J. 2004. Consumer search in high technology markets: Exploring the use of traditional information channels. Journal of Consumer Psychology, 14 (1-2): 96-104. Sweeney, J. C., and Soutar, G. N. 2001. Consumer perceived value: The development of a multiple item scale. Journal of Retailing, 77 (2): 203-220. Tang, J., and Zhang, P. 2020. The impact of atmospheric cues on consumers’ approach and avoidance behavioral intentions in social commerce websites. Computers in Human Behavior, 108, Article 105729. doi: https://doi.org/10.1016/ j.chb.2018.09.038 Taylor, S., and Todd, P. A. 1995. Understanding information technology usage: A test of competing models. Information Systems Research, 6 (2): 144-176. Ulaga, W. 2003. Capturing value creation in business relationships: A customer perspective. Industrial Marketing Management, 32 (8): 677-693. Verhoef, P. C., Kannan, P. K., and Inman, J. J. 2015. From multi-channel retailing to omnichannel retailing: Introduction to the special issue on multi-channel retailing. Journal of Retailing, 91 (2): 174-181. Verhoef, P. C., Neslin, S. A., and Vroomen, B. 2007. Multichannel customer management: Understanding the research-shopper phenomenon. International Journal of Research in Marketing, 24 (2): 129-148. Wallace, D. W., Giese, J. L., and Johnson, J. L. 2004. Customer retailer loyalty in the context of multiple channel strategies. Journal of Retailing, 80 (4): 249-263. Wu, J. F., and Chang, Y. P. 2016. Multichannel integration quality, online perceived value and online purchase intention: A perspective of land-based retailers. Internet Research, 26 (5): 1228-1248.

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