臺大管理論叢 NTU Management Review VOL.30 NO.3

77 DOI:10.6226/NTUMR.202012_30(3).0003 Effects of Users on Technology Adaptation: Multi-Case Studies from Morphogenetic Approach NTU Management Review Vol. 30 No. 3 Dec. 2020, 77-110 領域主編：陳忠仁教授 使用者在科技調適中的作用：型態生成論為觀點的多個案 研究 Abstract This study explores the user effect for technology-enabled organizational adaptation (i.e., Technology Adaptation). According to Archer’s morphogenetic approach, some scholars pointed out technology adaptation could be viewed as a social construction. Technology includes particular material properties and structures. People’s action may be constrained and shaped by technology structures. However, in real life, human practices constantly change along with the social and organizational context while the structures fixed within technology cannot satisfy human needs continuously. Under these circumstances, to reflect the contextual changes and human needs, users tend to trigger a series of social interactions to change the structures of technology. Thus, an interplay occurs between technology and users. From this point of view, this study applies a qualitative method to explore three case companies in the information electronics industry in Taiwan; to deepen understanding about different reactions to technology adaptation by observing what happened when these three companies adopt new ERP systems in non-identical conditions. This study attempts to answer the following questions: (1) How users affect technology adaptation? (2) How do users change the inner structures of technology? The research results show that: First, changes in technology structure can be classified into three different types. Second, the reason why users change the structure of technology is because they are conscious. Third, users play three different roles to change the technology structure. This study provides new insights into the importance of the user effect for technology adaptation and expands the application of Archer’s morphogenetic approach from social systems to information systems. 【 Keywords 】 technology adaptation, Archer ’ s morphogenetic theory, technology adoption, qualitative method Shin-Horng Chen , Department of Marketing and Logistics Management, Southern Taiwan University of Science and Technology 陳信宏 / 南臺科技大學行銷與流通管理系 Received 2018/5, Final revision received 2019/6