"Service Research in Taiwan", edited by Professor Sheng-Tsung Samuel Hou of Feng Chia University, delves into the importance of the service sector in Taiwan’s economic development. Taiwanese firms have not only endeavored to keep pace with innovation but also strived to initiate and adopt service-oriented approaches as a promising direction in achieving strategic transformation. In particular, with the explosive growth of e-platforms and digital technologies, the concept of service is constantly and dramatically self-renewing and applying or integrating with other fields. On the scholarly research front, management scholars who persistently and collectively engaged in overarching service research have made notable contributions to the related topics, including service innovation, service experience, industrial service and organizational behavior, respectively. Professor Hou compiled eight articles that pertains to service covering institutional and environmental perspectives, individual behavior, and e-communities.
To read more about these articles, please visit:
https://review.management.ntu.edu.tw/vi_show.aspx?vi=4&lang=en
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